How Did an Antismoking Campaign With a Neuro Linguistic Program Work Out? A Case Study of Secondary School Students' Experiences in One Finnish School

• NCJ Number: 243257
• Journal: Journal of Child & Adolescent Substance Abuse Volume: 22 Issue: 3 Dated: July - August 2013 Pages: 214-234
• Author(s): Salme Sahi; Kaarina Maatta
• Date Published: July 2013
• Length: 21 pages
• Publication Format: Article
• Publication Type: Case Study
• Language: English
• Country: United States of America

Annotation

This article describes the use of a Neuro Linguistic Program (NLP) in an antismoking campaign presented to secondary school students.

Abstract

This article describes the use of a Neuro Linguistic Program (NLP) in an antismoking campaign and studies how successful this campaign was according to secondary school students. This campaign was carried out in a small town in northern Finland as an intensive 3-day-long campaign. The data consisted of the essays and interviews of those secondary school students (N = 61) who participated in the NLP education. The data were analyzed by a phenomenographic method. The campaign was considered powerful and its connections with various associative systems varied. The aim of this article is to contribute new possibilities to carry on antismoking campaigns as well as to introduce various uses of the NLP method. Abstract published by arrangement with Taylor and Francis.