NCJ Number
184979
Date Published
July 2000
Length
95 pages
Annotation
This report summarizes the results of the Office of National Drug Control Policy's (ONDCP) National Youth Anti-Drug Media Campaign.
Abstract
The report discusses: (1) whether ONDCP provided timely financial reports to Congress; how funds for paid advertising were managed and disbursed; and whether ONDCP complied with certain statutory requirements regarding the obligation of funds; (2) what ONDCP has done to develop and implement guidelines for the Campaign in response to program requirements set out in Public Law 105-61 and Public Law 105-277; and (3) whether the evaluation designs for Phases I, II, and III were appropriate; how well the Phases I and II evaluations were implemented; and how effective Phases I and II of the Campaign were in influencing group awareness of different types of paid anti-drug media messages and drug attitudes. The report contains recommendations to the Director of ONDCP regarding development and implementation of certain Campaign guidelines. While ONDCP met most mandates, evaluations of impact were inconclusive. Notes, tables, figures, abbreviations, appendixes